Social Media Marketing Blog

DSM Digital school of marketing - facebook
The Different Types Of Ads You Can Run On Facebook
Facebook today has over 2 billion monthly active users. In South Africa alone approximately 8 million people regularly use the platform to check in on the latest news or to see what their friends and family might be up to. This is one of the main reasons the platform is…
DSM Digital School of Marketing - be on social media
Why your Company Needs to be on Social Media
Are you still contemplating whether your brand or business should be on social media and use it as a form of advertising? If you are still not convinced about the power of social media, then maybe some of the points in this article below can help you better understand this…
DSM Digital school of marketing - influencer marketing
What Exactly is Influencer Marketing and Why is it Important?
You’ve most probably heard of influencer marketing by now as well as its importance in your digital marketing strategy. But do you really know what it entails? And what really makes it different to traditional advertising strategies at the end of the day? What is Influencer Marketing? Kyle Wong, from…
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Are you Equipped to be a Social Media Manager?
The social media manager is like the captain of a ship. He or she steers the ship, with all the vessel’s tools at hand, safely into the harbour. He or she is imbued with the ethos of social media and it is through them and by them alone that the…

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