Search Engine Optimisation Blogs

DSM Digital School of Marketing - Pinterest marketing tips for SEO
Pinterest marketing tips for SEO
Using Pinterest for SEO purposes has become a very powerful tool in order to get guaranteed exposure for business’ products as well as services and thus supercharge marketing.  Pinterest is a very important social network which can no longer be overlooked. This is because many businesses are making use of…
DSM Digital School of Marketing - long-tail keywords
How long-tail keywords will benefit your blogging
There is no doubt about it that long-tail keywords remain to be vitally important when we’re speaking about  search engine optimisation (SEO). In actual fact, this type of keyword is the foundation of an efficient SEO strategy. Don’t believe us? Well, have a look at the stats. Long-tail keywords represent…
DSM Digital School of Marketing - Dofollow vs nofollow links
Dofollow vs nofollow links: What’s the difference?
When talking about search engine optimisation (SEO), some of the most often-used terminology which you’ll come across is the following: Noindex, Doindex, Nofollow, Dofollow, in addition to Meta robots Every single one of these terms holds equal weight in the SEO rulebook. In this piece, we’ll be discussing nofollow as…
DSM Digital School of Marketing - keyword
What is a ‘keyword’ in terms of SEO?
Keywords are the words as well as phrases in the content on your website which allow people to find your via though using search engines.. A website which is well optimised for search engines will use the same words, as its potential visitor base, in order to assist with connecting…

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