Leadership style is the manner as well as approach of providing direction, implementing plans in addition to motivating people. As seen by the employees, leadership style includes the total pattern of explicit and implicit actions that are performed by their leader. The first significant study of leadership styles was carried…
Everyone utilises social media. It’s impossible to avoid it. It’s our primary place to stay connected to friends, family, colleagues, news, and, most notably to digital marketers, companies and brands. Without having social media marketing goals, it’s hard to know exactly how well your social media strategy is performing as…
Digital public relations professionals, at all levels, are required to have solid writing skills. These professionals are responsible for putting together communication materials which are intended to influence the attitudes and/or behaviours of key members of the public. Many employers need candidates for digital public relations positions in order to…
In a difficult economy, companies may begin to retain and promote only their most skilled managers in other words those who possess excellent management skills and exemplify qualities of leadership. Outstanding management skills are important to any marketing manager’s career because if this type of manager is aiming for a…
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